Culture, especially in the context of the logistics industry, is often seen as non-essential fluff. Yet, we have the numbers to prove that’s not the case. Our specialist in Business Operations, Lyndsay Reyn, is here to renew your team culture with twelve simple initiatives you can execute today that have been tried and tested by our team.
Culture Matters More than you Think
So, you’re not convinced you need to take action? Here are some quick statistics.
McKinsey & Company researched culture in over 1,000 organizations, encompassing more than three million individuals. Here’s what they found. (McKinsey,Culture: 4 keys to why it matters)
Culture correlates with performance.
Specifically, companies with top quartile cultures showed a staggering 60% higher return to shareholders.
Healthy cultures enable organizations to adapt.
70% of transformations fail, and 70% of those failures are due to culture-related issues.
CULTURE BUILDERS We’ve tried and tested
1. Staying informed and aligned in a complex industry.
With complex regulations, acronyms and industry updates galore, it’s vital that your team is all on the same page.
they feel comfortable to be their
authentic self at work.
On boarding
Set your team up for success with up to date and engaging onboarding. Not only will this decrease the time it takes for new hires to get comfortable, but it sets the standard for your team culture as well.
Our onboarding includes:
Align your Vision
Additionally, everyone should have clear and measurable goals that align their individual efforts align to the team mission.
2. Uniting the team despite rapid growth and change.
Generally, the logistics industry is turbulent, yet a united team can navigate the choppy waters.
respected by the team.
Weekly Toolbox
Accordingly, we unite our team with an end-of-week event called Toolbox. As the name suggests, these meetups discuss industry events, tools and techniques that the team can equip to make their role more straightforward.
They also include:
Wish-list Meetings
Also, make the most out of your team. The way we hear new suggestions is through fortnightly wish-list meetings where our teams to pitch new ideas for app features or internal processes.
3. Empowering the team to feel passionate and motivated.
Data shows fulfillment comes from learning, personal growth and recognition.
actively growing and developing
their career.

Lunchtime Learning
Weekly, we run a workshop in the lunch break that the team can attend to power up their skills. These sessions include workflow refinement, new technologies, tools as well as transferable skills.
Some Lunchtime Learning sessions we’ve loved:
Digital Upskilling Courses
For instance, we utilize the unique skills and experiences by making digital upskilling Courses. So, with Coassemble, our internal team members can make lesson plans for the rest of their team, sharing their knowledge in their specific domain.
Explorator Profiles
Straightaway in our onboarding process, we have our team fill out their Explorator profile. Specifically, we include a question on how they like to be rewarded.
4. Approaching sensitive topics like mental health.
It’s important to stay in-tune to the individual members of a team.
Explorate has a healthy work-life balance.

Employee Engagement Surveys
Be proactive in knowing when you’re not hitting the mark. Firstly, an annual engagement survey, you can check in with the individual members of your team to ensure they’re supported in reaching their goals.
Mental Health Awareness Month
Thus, to reinvigorate our team, we brought together team members who already have a keen interest in health and wellness. Throughout the month of October, we hosted:
Does your team use slack? Try Donut for slack to pair up your team members. With prompts to get them chatting, you can make sure your remote, interstate or even international teams stay connected.
Feel Good February
Also, we’ve set our team up with some weekly events & challenges to keep them feeling good this February. Furthermore, if they complete the challenge, we will book them a massage!
Try out some of these challenges with your team this month.
5. Keeping the team excited to come into the office.
Moreover, tense deadlines and multitude of moving parts, working in logistics can take it’s toll on team morale. Take a step back with your team with some
they are happy coming into the office.
Friday Fun Day
Another beloved Explorate tradition, is our Fifth Friday Fun-day. In detail, our team celebrates our achievements with different activities and workshops on the fifth Friday of any five week month.
Social Sports and Extra Activities
There’s no better way to boost team morale than through some social sports. Also, the Explorate team is no stranger to after work sports, with our very own volleyball, badminton and futsal teams.
Although we don’t always win, we’ve definitely become stronger as a team.
We’re here to help you streamline your supply chain and strengthen your company culture. We have some great tools that’ll give your team a boost of empowerment and efficiency. Contact us, we’re always happy to chat. Follow us on LinkedIn for more freight forwarding insights.
REFERENCES:
[1] McKinsey: Culture: 4 keys to why it matters
All Explorate employee engagement statistics have been sourced from our internal 2022 Staff Survey.